Using Business Goals to Create Website Goals
Thinking about your 2022 strategic plan? Instead of a website project to-do list, let’s think about business outcomes. What are the issues that your business faces in 2022? Was …
Being Thankful for a Good Website
2021 turned out to be an amazing year. I know we are not quite done with it, but so many things popped up that seemed to move us towards …
FAQs – How to Work Questions Into Your Content
In the past year, I have been coaching a lot of businesses to update content using FAQs. Also known as Frequently Asked Questions. If they needed an idea to …
6 Reasons Why Your Homepage is THE Most Important Page
We need to revisit our homepage. The homepage fulfills many functions on our website. It generates traffic. We frequently send people to it. Why have we long ignored such …
What is Website Maintenance?
When we started Cybervise in 2007, website maintenance was very simple. Businesses had html websites. Most didn’t have the skills to to do even simple updates. What is website …
The Big 3 – Starting an SEO Strategic Plan
The goal of your SEO strategic plan should be to earn steady organic traffic. A site that is well maintained with great content will earn you that traffic. There …
My Website Doesn’t Generate Leads? 5 Reasons Why It’s Not Working.
A conversion is a a defined activity on a website. When a website visitor takes this defined action it should be a step to become a business lead in …
Design Mistakes Making Your Business Website Look Amateur
Too many cooks in the kitchen? Have better tools caused websites to lose brand identity? Content management tools can now handle more than content. Non-technical editors have more access …
How to Post an Emergency Alert
As you can imagine, clients have been asking to post emergency notifications on their websites. We have been getting these requests on a daily basis in the past three …
Why Good Website Content is Critical
What website strategy would improve website performance? Help grow your business, further a sale and save you money? Without content you don’t have a website. Unfortunately, content is the …