Category: Website Advice Articles
Thinking about your 2022 strategic plan? Instead of a website project to-do list, let’s think about business outcomes. What are the issues that your business faces in 2022? Was …
In the past year, I have been coaching a lot of businesses to update content using FAQs. Also known as Frequently Asked Questions. If they needed an idea to …
We need to revisit our homepage. The homepage fulfills many functions on our website. It generates traffic. We frequently send people to it. Why have we long ignored such …
The goal of your SEO strategic plan should be to earn steady organic traffic. A site that is well maintained with great content will earn you that traffic. There …
A conversion is a a defined activity on a website. When a website visitor takes this defined action it should be a step to become a business lead in …
Too many cooks in the kitchen? Have better tools caused websites to lose brand identity? Content management tools can now handle more than content. Non-technical editors have more access …
As you can imagine, clients have been asking to post emergency notifications on their websites. We have been getting these requests on a daily basis in the past three …
What website strategy would improve website performance? Help grow your business, further a sale and save you money? Without content you don’t have a website. Unfortunately, content is the …
Analytics to track and test your blogging strategy. I have been publishing blogs on our site since 2011, so I have a lot of material. In 2018, as SEO …
The good news is you are thinking about a webmaster. That means you are thinking about how to keep your website updated on a regular basis. If your staff …