Boosting Content with Online Advertising

How to Spread Your Big Ideas

Struggling to get people to attend your events, comment on posts or download your white papers?

Join us for a free webinar on May 1st as Carmen Krupar of Cybervise and Rob Bunting of CIG talk about the strategic use of online advertising to help boost website content performance.

In this webinar you will learn how to:

  • Develop an effective content marketing strategy
  • Identify content topics that will get results
  • Reach your target market
  • Put your website and customer data to work
  • Get the most out of social media posts
  • Utilize focused, efficient content marketing advertising options

Play the Recording

Original Broadcast: May 1st, 2020

Introduction:

I want to give a little bit of an explanation why I wanted to do this presentation. Our Cybervise customers are doing a lot of work, producing high quality content. They’re blogging. They’re spending time creating white papers and events. The problem is they are putting all this information up on their website and waiting for somebody to find them.

As far as organic search traffic, the idea of getting new content noticed is going to get harder and harder. And so that’s part of what I wanted our guest speaker, Rob Bunting to address.

We were already in a world where people are flooded with content. Including on all the different social marketing channels. So let’s get some results from our advertising. And if we’re going to produce content, let’s get some mileage out of it. And that means, on most channels, you will need to boost your content. We’re going to talk about some ways to do that efficiently with advertising.

Interested in more webinars? Check out this month's broadcast.

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